Structured data that helps machines understand who you are.

It is designed to minimise conflicts. Monprez Schema Identity has been developed and tested alongside Yoast SEO, Rank Math, All in One SEO, The SEO Framework and SEOPress, and adds structured data those plugins do not produce — credentials, qualifications, expertise topics and detailed professional identity. On Auto, it checks what each page actually outputs: with supported versions it merges into your SEO plugin's Organisation node, and steps aside on posts where that plugin publishes an Article. SEOPress's Organisation node has no @id, so the two coexist. For other SEO plugins, the Advanced tab lets you point at their Organisation or turn Article schema off.

hasCredential is a schema.org property that links a person to their credentials — qualifications, licences and degrees. Each one is output as an EducationalOccupationalCredential with the issuing organisation, issue date, expiry date, badge image and a link to the certificate. Organisation accreditations such as ISO certificates are output as schema.org Certification under hasCertification, with the issuer, the certificate number and its status. The major SEO plugins offer no way to enter either.

They should. Google's structured data guidelines ask that markup describe content visible on the page that carries it. Your Person and Organisation nodes are site-level — published on every page, so Article schema can reference them — so most pages will carry credentials that are not written on that page. Linking to an about page does not change that. What you can do is keep the markup truthful: enter only credentials your site states in text a reader can see, on an about, team, or credentials page, so every claim in it can be checked on your site. There is no documented Google search feature for credentials, so this is about accuracy, not about qualifying for a rich result. The free version outputs JSON-LD only and adds nothing visible to your theme, so writing that page is up to you.

No. A credential with a past expiry date is left out when the page is generated — if you use a full-page cache or CDN, the previous version may be served until it clears. A credential whose date cannot be read is left out entirely. An admin notice appears when a credential has expired or is within 30 days of expiry.

No. Data entered in Monprez Schema Identity is stored in your WordPress database and output on your site as JSON-LD. Nothing is sent to external servers. Data you enter about yourself is published publicly as structured data — which is the intended purpose. Site owners are responsible for ensuring they have appropriate basis under applicable data protection laws before publishing data about other individuals.

Each schema node (Person, Organisation, Article) is assigned a unique identifier — the @id. This allows search engines to link the nodes together. For example, an Article node references the Person node by its @id to indicate authorship. Monprez Schema Identity uses your-site.com/#/schema/person and your-site.com/#/schema/organization as the identifiers. The organisation identifier is different when it merges into your SEO plugin's node, or when you set your own; the settings screen shows the one in use.